We all have inboxes full of newsletters we don’t read. Obviously, you don’t want your PR email pitch ending up in the same situation. According to Mailchimp’s 2018 email campaign report, the sector with the highest email open rate is hobbies (27.35%). On...
The only way to land a guest posting slot is to write a convincing pitch. And what goes into a convincing pitch? Glad you asked, because develop a knack for writing awesome article pitches will help you get press in 2024. Article pitches tie directly back into the...
If you blink, you may have missed the rise of thought leadership as one of the premier forms of long-form marketing, as well as how effective it’s been for some people and some brands over the years. In fact, thought leadership has become so popular, that some fear...
Don’t make the mistake of thinking that every single field doesn’t have some sort of thought leadership out there. The fact is that in some cases, the leaders may just be using thought leadership channels that you aren’t familiar with, and there’s a reason for that....
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