The “funnel” goes by many names: conversion, consumer, keyword, and sales. In the end, however, it all comes down to the idea that you want to customize your marketing strategy to match each stage of the process. SEO funnel keywords are an important strategy when...
Let’s face the facts – most forms of advertising are extremely expensive, and almost all traditional forms of marketing, like social media, ads and television, are simply producing dwindling results every year. However, this does not negate that businesses still need...
The fintech industry is primarily concerned with utilizing technology and demonstrating how valuable their tools can be for both startups and established businesses, assisting them in developing new solutions for various elements of their operations. Fintech companies...
A 2019 study found that businesses who blog receive 55% more visitors than those that don’t. And yet many companies still aren’t blogging, or they made a few posts years ago and then abandoned it shortly thereafter. This is often because the benefits of blogging...
It is no secret that the SEO landscape has changed over the past couple of years. Search engines are relying less on keywords as they try to delve into the deeper search intent of users. So you might be asking yourself, “Why is identifying keywords important for...
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