5 Ways That Recruiters Can Utterly Fail in Creating Content
It’s great that your recruiting agency publishes a blog. Or has an email newsletter, a Twitter account, or puts out any other kind of content that is meant to engage with your target audience. Just showing up is a sign that you’re savvy enough to recognize that...
Why You Need to be an Example in Your Industry
In a digitally driven, fast-paced society running on social media feeds and the latest trending wellness solution in the news, it can be hard to get ahead in the health and fitness industry. As a health and wellness company owner, you want to learn how to make your...
5 Trends to Watch in Elder Care
As a healthcare writer, it’s evident that elder care is expanding to encompass a variety of different businesses, from care facilities that house seniors to caregiver services that attend to them while they are at home. And that’s not even thinking of all the...
The ABCs of Content Must-Haves for Recruiters
Today we’re going back to school with a refresher course on content marketing – recruitment marketing in particular. Whether you’re new to the concept of content marketing for your recruiting firm or you’ve been publishing blogs and social media posts for years,...
Online Brand Management is Crucial for Insurance Companies
Insurance may feel like an industry where brand managment isn’t particularly important, but the truth is that leaders in this industry who feel this way are doomed to fail. Regardless of the price or the quality of your products, your brand image can potentially...